Meet the Team – Vaughn Egge image

Vaughn, Taxonomy expert Introduction 1) Tell us a little bit about your background.  I was born in Minnesota (I don’t miss the winters) and grew up in Montana (I don’t miss those winters, either) but have lived in many areas, including Seattle, New York, Chicago, and now the San Francisco Bay Area, where I’m pretty certain to stay. I’ve always loved academia and my plan once was to teach history at the university level. However, I eventually fell in love with the idea of academic/university librarianship or information science. When I’m not building taxonomies for RedLink by moving post-it notes around a giant wall-sized whiteboard, I’m reading mysteries and history books, playing modern board games, listening to university lectures through ...

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Great meeting you at SSP 2014 standard

The RedLink Team had an amazing time at the SSP 2014 Conference in Boston.  We love meeting new people and finding new ways to help publishers with data.  The SSP 2014 Conference gave us the valuable opportunity to learn more about publishers’ needs, the growing importance for data, and the changing demands for businesses to succeed. This year, we were represented by our Vice President of Publisher Relations, Deepika Bajaj, and our Chief Technology Officer, Dimitris Spanos. Deepika participated in the innovation track sharing increasing importance of data for businesses to succeed and how it is a pivotal aspect of RedLink’s services. We had an absolutely fantastic time meeting everyone at SSP 2014.  Being able to exchange valuable information and ...

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Trends in Business Intelligence image

Business intelligence is a rapidly growing market, now worth up to $14.4 billion.  It is becoming a norm for addressing business goals and implementing strategies. With more firms utilizing BI tools, various trends are emerging in the field of business intelligence. These trends are largely due to recent data discovery methods and have been essential for richer solutions. First of all, cloud intelligence is expected to go mainstream. It is estimated that by 2017, at least 50 percent of companies will strategically utilize business intelligence with cloud computing. As cloud services mature, it is expected for more IT departments to use business intelligence in the  cloud. In addition, context is becoming much more essential in business intelligence. As a result, ...

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